Content is king, now more than ever. If you want to connect with, influence and build the base for your products and services you need to find a way to engage one-on-one with your stakeholders. Quality text, from press releases to corporate storytelling, is the key.

You are unique. Your business offers something different than the competition, something special. Our goal as corporate writing experts is to help you determine what that is, and how to communicate it.

Our writers will find the right tone and content for your audience. From crisp web copy to polished text for brochures, corporate magazines and marketing material, we give people and search engines a reason to return.


Great content drives targeted traffic to your website, provides value to your readers and customers and leads visitors to complete your call to action.


Blue-C’s team of seasoned writers have been contributing commissioned articles for DNV’s online magazine Maritime Impact for many years.

Informative stories from across industry segments focus on hot topics from digitalisation and decarbonisation to energy efficiency, operational performance, safety and regulations, highlighting how DNV’s expertise and insight help customers successfully navigate complex challenges and achieve best practice.

The Ocean Thought Leaders

The Ocean Thought Leaders is a series of articles written for Nor-Shipping by Blue-C. The articles series features the very best minds, from the very best companies, who know our ocean better than almost anyone else.

The ocean thought leaders are CEO’s, chairpeople and business heads that, for the most part, have built their expertise in maritime and are now looking to how they can use their firm’s unique competency, experience, infrastructure and networks to drive future success in both shipping and the ocean space


Featured in DNV’s CRUISE UPDATE, the Quantum of the Seas story was written by Blue-C partner and senior writer, Alex Wardwell. Commissioned by DNV, Blue-C conducted interviews with RCCL, Meyer Werft and DNV to get the inside story about Royal Caribbean’s groundbreaking vessel, which has set a new standard for excellence in the cruise industry.

DNV is not alone. Blue-C currently works for over 50 ocean industry companies each year, writing and editing hundreds of pages of text each month.


Even hard news stories can sell softly, if they’re positioned correctly and well informed – something that Blue-C prides itself on being able to achieve. However, it’s feature articles that allow brands to really take centre stage, mixing factual information with the stories and people behind products and services to build awareness, communicate benefits and drive business.

Blue-C can define, write and pitch your story to leading maritime publications to give you a unique media showcase. GC Rieber benefitted from that skill-set when The Maritime Professional chose Blue-C’s Alan Johnstone to write a feature story about the company, its dynamic CEO Irene Basili and its ability to conquer the extremes within the shipping industry.

Quality counts – Recent Blue-C content

DNV – Decarbonize shipping

ABB Generations

Jotun stories

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